The FMCC Breakfast Talk Rendez-Vous "Redefining Luxury to the Young Generation"

Sofitel Macau, Macao, Macao, (853) 6803 0673

Event language(s)

Price: 2023 FMCC Members join for free
Guests and non-members join @MO188*


Event ended.

Speaker: Mr. Calvin Chen, Senior Sales & Marketing Manager & Senior Brand Ambassador for Louis XIII

The luxury sector is facing an emerging group of young consumers with exceptional expectations. By the year 2025, Millennial and Gen-Z buyers will make up almost half of the target market audience for luxury products. How does the traditional luxury industry appeal to these generations? What can this sector do to remain relevant and attractive to them? Join us and hear Mr. Calvin Chen giving insights on how to gain young generations’ trust in this digital savvy and highly opinionated world.

2023 FMCC Members join for free*
Guests and non-members join @188*

Including western breakfast

RSVP via FMCC +863 68030673 / email


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