Discruptors within Luxury and the Impact on Overall Business 8th July

Disruptors within Luxury and the Impact on Overall Business.

Speaker: Ms. Fflur Roberts, Head of Luxury Goods Research, Euromonitor International.

Consumer activism and technology-driven behavioral changes are forcing luxury marketers to look anew at sustainable manufacturing, digital marketing, ecommerce and mobile, targeting millennials and Gen Z without alienating baby boomers and Gen X, as well as at the resale and rental markets. How are these factors to change their way of doing business in the year ahead?

Time: 1:00pm - 2:30pm

Venue: Mandarin Oriental, Macau. 1st floor, Ocean Room


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