Speaker : Ms. Fflur Roberts, Head of Luxury Goods Research, Euromonitor International
Consumer activism and technology-driven behavioral changes are forcing luxury marketers to look anew at sustainable manufacturing, digital marketing, ecommerce and mobile, targeting millennials and Gen Z without alienating baby boomers and Gen X, as well as at the resale and rental markets. How are these factors to change their way of doing business in the year ahead?
Venue : Mandarin Oriental, Macau - Ocean Meeting Room (1st floor).
Reception: 12:45pm.
RSVP before 2 pm on July 5th
info@francemacau.com or Tel: 8798 9699
Event Location
